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The best is cheapest.

The best is cheapest.
Traditional · English

Meaning in plain English

A well-made, suitable item may cost less over its useful life than a poor one that needs repeated replacement. Consider lasting value as well as the initial price.

Example

A gardener chooses a sturdy repairable spade after two inexpensive ones have broken, comparing the replacement costs as well as the shelf prices.

Deeper explanation and when to use it

The saying reverses the first impression that cheaper always means better economy. Best points to quality and fitness for purpose, while cheapest can be understood as the total cost of use. Something durable, repairable or reliable may avoid later expense and inconvenience. This is a useful possibility to check, not a universal rule: the highest price may buy branding rather than a better result, and a modest item may meet the need well. The practical comparison includes expected use, maintenance, alternatives and what the buyer can afford now.

When to use it

Use it when a purchase needs a comparison of long-term usefulness and cost.

Keep in mind

More expensive does not always mean better, and the upfront cost may be beyond someone’s means.

Edsverb editorial interpretation · agent reviewed · 2026-10-03. This explains the saying; it does not establish its historical origin.

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Source
A Dictionary of English Proverbs and Proverbial Phrases
Entry 111 · Best
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Attribution confidence
traditional · historical anthology
Preserved as printed; independently unverified.
Historical coordinate
Undated
No reliable date supplied by the collection.
Rights & edition
Public domain (United States)
Translations and rights may differ elsewhere.
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