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A man may buy gold too dear.

A man may buy gold too dear.
Traditional

Meaning in plain English

Even something valuable can cost more than it is worth in the circumstances. Compare the whole sacrifice with the actual benefit rather than assuming that a prized result justifies any price.

Example

A photographer declines a prestigious assignment after discovering that its timetable would require breaking an important commitment already made.

Deeper explanation and when to use it

The paradox gives gold a value while allowing that the price paid for it can be excessive. Too dear can mean more than money: a pursuit might demand unsuitable commitments, lost time or the abandonment of something important. The saying does not deny that valuable aims sometimes require considerable effort. It asks whether the exchange is worthwhile for the particular person and purpose. A desirable result cannot answer that question by itself. The helpful comparison includes what must be given up and what is actually gained, leaving room to decline a highly praised opportunity when its conditions make the cost unacceptable.

When to use it

Use it when the value of a desired result is obscuring an excessive cost.

Keep in mind

This supplies a comparison, not a universal price limit or individual financial recommendation.

An interpretation of the words, not a claim about their earliest origin.

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Attribution & collection notes
Author or tradition
Traditional
Attribution: traditional
Country attributed
Not established
A country attribution does not establish the earliest origin.
Historical period
Date unknown
Culture
English