quote · Words worth keeping
When positioning a brand, aggressively avoid becoming a "me too" by assertively being a "who else?
When positioning a brand, aggressively avoid becoming a "me too" by assertively being a "who else?
Attribution & collection notes
- Author or tradition
- Crystal Black Davis
Attribution: attributed - Country attributed
- Not established
A country attribution does not establish the earliest origin. - Historical period
- Date unknown