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Stimulants and Food.—Nations are deceived so often because they are always looking for a deceiver, i.e. a stimulating wine for their senses. When they can only have this wine they are glad to put up even with inferior bread. Intoxication is to them more than nutriment—this is the bait with which they always let themselves be caught! What, to them, are men chosen from among themselves—although they may be the most expert specialists—as compared with the brilliant conquerors, or ancient and magnificent princely houses! In order that he may inspire them with faith, the demagogue must at least exhibit to them a prospect of conquest and splendour. People will always obey, and even do more than obey, provided that they can become intoxicated in doing so. We may not even offer them repose and pleasure without this laurel crown and its maddening influence. This vulgar taste which ascribes greater importance to intoxication than nutrition did not by any means originate in the lower ranks of the population: it was, on the contrary, transplanted there, and on this backward soil it grows in great abundance, whilst its real origin must be sought amongst the highest intellects, where it flourished for thousands of years. The people is the last virgin soil upon which this brilliant weed can grow. Well, then, is it really to the people that we should entrust politics in order that they may thereby have their daily intoxication?

Stimulants and Food.—Nations are deceived so often because they are always looking for a deceiver, i.e. a stimulating wine for their senses. When they can only have this wine they are glad to put up even with inferior bread. Intoxication is to them more than nutriment—this is the bait with which they always let themselves be caught! What, to them, are men chosen from among themselves—although they may be the most expert specialists—as compared with the brilliant conquerors, or ancient and magnificent princely houses! In order that he may inspire them with faith, the demagogue must at least exhibit to them a prospect of conquest and splendour. People will always obey, and even do more than obey, provided that they can become intoxicated in doing so. We may not even offer them repose and pleasure without this laurel crown and its maddening influence. This vulgar taste which ascribes greater importance to intoxication than nutrition did not by any means originate in the lower ranks of the population: it was, on the contrary, transplanted there, and on this backward soil it grows in great abundance, whilst its real origin must be sought amongst the highest intellects, where it flourished for thousands of years. The people is the last virgin soil upon which this brilliant weed can grow. Well, then, is it really to the people that we should entrust politics in order that they may thereby have their daily intoxication?

Approximate author period: c. 1872 AD · industrial

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Attribution & collection notes
Author or tradition
Friedrich Nietzsche
Attribution: attributed
Country attributed
Not established
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Historical period
Approximate author period: c. 1872 AD · industrial
author lifetime midpoint (1844–1900); not quotation composition date
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Recorded source
The Dawn of Day (1911 English edition) (1911 AD)

The Dawn of Day, complete printed unit 188; John McFarland Kennedy translation; New York: The MacMillan Company,1911

A collection's publication date can be later than the words it records.