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Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread.

Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread.

Approximate author period: c. 1960 AD · modern

Meaning not yet available

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Attribution & collection notes
Author or tradition
Seth Godin
Attribution: attributed
Country attributed
Not established
A country attribution does not establish the earliest origin.
Historical period
Approximate author period: c. 1960 AD · modern
Approximate author-period anchor from documented birth year 1960; activity date not established; Wikidata Q439396, https://www.wikidata.org/wiki/Q439396 (accessed 2026-10-08). Not a quotation composition date.
An author lifetime, approximate period or collection date is not necessarily the date when these words were first written or spoken.
Recorded source
Contributor-provided quotation collection

Supplied reference C; CSV row 361878; supplied attribution, independently unverified

A collection's publication date can be later than the words it records.