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Great companies don`t hire skilled people and motivate them, they hire already motivated people and inspire them. People are either motivated or they are not. Unless you give motivated people something to believe in, something better than their job to work toward, they will motivate themselves to find a new job and you`ll be stuck with whoever`s left.

Great companies don`t hire skilled people and motivate them, they hire already motivated people and inspire them. People are either motivated or they are not. Unless you give motivated people something to believe in, something better than their job to work toward, they will motivate themselves to find a new job and you`ll be stuck with whoever`s left.

Approximate author period: c. 1973 AD · modern

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Attribution & collection notes
Author or tradition
Simon Sinek
Attribution: attributed
Country attributed
Not established
A country attribution does not establish the earliest origin.
Historical period
Approximate author period: c. 1973 AD · modern
Approximate author-period evidence for Simon Sinek: documented birth year 1973; activity date not established. Wikidata Q7519777, inspected 2026-10-08. Not a quotation composition date or independent verification of attribution. Source: https://www.wikidata.org/wiki/Q7519777 (accessed 2026-10-08).
An author lifetime, approximate period or collection date is not necessarily the date when these words were first written or spoken.
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Contributor-provided quotation collection

Supplied reference C; CSV row 96450; supplied attribution, independently unverified

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