quote · Legacy record
Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they generally do not have the marketing capabilities or budgets to build powerful global brands.
Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they generally do not have the marketing capabilities or budgets to build powerful global brands.
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- Author or tradition
- Nirmalya Kumar
Attribution: attributed - Country attributed
- Not established
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Supplied reference C; CSV row 496031; supplied attribution, independently unverified
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